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Holiday Shopping - How payments can help you drive sales and avoid the discount trap on Black Friday

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October 29, 2019
Black Friday and Cyber Monday are waiting around the corner. The biggest shopping holiday and the peak season for most retailers. As much as 1/3 of all the annual sales occur in the period from Black Friday through Christmas, making it the most profitable season for many businesses. This means there is a huge potential for your business to thrive! But there are also challenges including fierce competition and price pressure.

In this webinar we will cover:
  • How the Holiday shopping season is growing in numbers
  • Some of the most popular product categories 
  • The discount trap on Black Friday - and how to avoid it
  • How installments can increase your sales AND improve margins
  • How Klarna funnels more shoppers to your store.

Useful links: 
Klarna's Holiday season offer for you in time for Black Friday
 
Guide: How to create the best Black Friday-deal

Get in touch with us
https://www.klarna.com/us/business/

Fredrik Thambert
Fredrik is Klarna's e-commerce industry editor and expert in the latest retail trends. He is the host of this webinar.

Melissa Chien
Melissa is Klarna's e-commerce growth expert with extensive experience at the intersection of online retail, fintech and digital payments in the US market. She is the host of this webinar.